What is customer-centrism? Does it really put customers first? What are some useful principles to being customer-centric. And what's next? Why we need to think beyond just the customer.
Topics covered in this week's newsletter. What impact has being home-bound had on how we stay active and how we work? Has Peloton created a new category? What's the future of the workplace? And, some interesting ideas that are totally worth your time.
I made a guest appearance on the Small Business Obesessed podcast. We deep dived into the Jobs of SMBs in the US, the asymmetries in competition and the threat this poses to banks.
I discuss my latest research with fintech experts and a real SMB owner in this episode of Fintech Insider. We talk about how SMBs are underserved by banks and the huge opportunities related to this market segment.
Having known Alan for some time it was a real pleasure to meet him in person when he made a trip to London. We decided to record our conversation about product strategy, building teams and of course Jobs to be Done.
Differentiation comes from having a purpose. Not just metaphorical but a purpose that is so strong you cannot disentangle culture from the brand.
An event that showcases the use of different Jobs to be Done to help solve product, design and marketing challenges.
People don't want a bank. A Jobs to be Done analysis identifies the growth opportunity for fintechs designing digital PFM services.