What is Jobs to be Done?

• 1 min read

I get asked what Jobs to be Done is a lot. Here is a brief video of what it is and why we use it to design truly digital fintechs all over the world.

What is Jobs to be Done?

The video is only 7 minutes long and covers the origins of Jobs to be Done through to its application in designing truly digital services.

Many thanks to Eckhart Boehme for providing German subtitle translations!

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